Online Ad Spend Doubles Since 2005
In a report just released by the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers, there are signal numbers that tell us what the next several years of the ad economy will be like. The big, compelling numbers, though: In 2005, the Internet generated 8 percent of the ad revenue in the U.S. In 2009, that share more than doubled to 17 percent, to $22.7 billion.The Newsonomics of online ad trending » Nieman Journalism Lab
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